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Showing posts with label Cherokee Publishing. Show all posts
Showing posts with label Cherokee Publishing. Show all posts

Tuesday, June 22, 2010

More Good News for Consumer Leasing

Lower payments, shorter trade cycles, improved credit markets and increased sales pressure from the OEM's are all contributing to push vehicle leasing back into the forefront of consumer automotive finance.

Our friend Jennifer Reed of Cherokee Publishing just posted an article "Leasing Opens Back Up as Automakers Seek Higher Sales" that details everything going on in the current auto market.

Just as American car buyers flocked back to "gas guzzlers" when gas prices dropped below $4 per gallon, leasing has always been poised to rebound.

What the article does not touch upon however, is how will the banks respond as OEM's captive finance companies grab more market share through subvented leases?

They would be smart to look at pre-owned leasing. The current wholesale markets are strong and there is virtually no competition - especially from the deep-pocketed OEM's.

Additional leasing resources can be found online at the National Vehicle Leasing Association.

Monday, May 24, 2010

Used Car Leasing: Yes, You Can Do It - And It's On The Rise

Unbeknown to many consumers is that you can actually lease a used car. And when you think about it, the whole idea makes complete sense.

A 1 year old used car has already encountered the dramatic first year of depreciation. In years, two through four, a car depreciates far less and as a result, you get a great 'new' car for about 20-30% of the money.

According to used leasing expert David Ruggles of the Autos And Economics Blog, used car leasing is the way of the future for many consumers. "In a tight economy, car buyers are looking for new ways to drive more car for their money. A 2010 Infiniti G37 Coupe 2dr Sport can be leased at 48 months for about $575 per month. If you leased a 2009 version of the G37, for 36 months, the lease payment would run about $436 per month - a savings of almost 25%."

And as we move toward the second half of 2010, Art Spinella of CNW Research reports there were almost 80,000 used vehicles leased last month.

Here is more from our friends at Cherokee Publishing: CNW Research Reports Positive April Gains for Used Car Leases

Wednesday, April 14, 2010

Good News Continues for Vehicle Lessors

We're getting stories almost every day that used vehicle prices are strengthening and this is certainly great news for vehicle lessors.

Today, we get two stories from our friends at Cherokee Publishing / Auto Remarketing Today:

KBB Sees Strong Used Vehicle Values, Demand Continuing

Ford Reports Resale Values Up 23 Percent

We all know strong resale values mean less residual risk to lessors. With the SAAR improving and strong used vehicle values, how long will it take for regional and national banks to get back into vehicle leasing?